Whether you consider yourself a leader or not, the moment you choose to be an entrepreneur, you take on the role of a leader.
As I meet with new potential business owners, I focus first on helping them make a solid business plan. A proper business plan contains a section called “market analysis.”
Whether you decide to create a culture or not, your business will default to one. As newer business owners and business expanders, you have the ability to start your business off right with a basic set of values and goals.
Women decide to start their own business for many reasons and these reasons can change over time. I have met a lot of women who have started an at-home business simply because they were mothers and couldn’t afford not to work. I was one of those women.