Having trouble narrowing down your market to a particular niche? In this webinar, we’ll provide tools that you can use to clarify your avatar client/niche, and we’ll discuss what you need to know about them, and how to gather this intel. All of this information will help you to clarify who exactly you are marketing to, where you should be advertising and networking, and what messaging you should be using in order to convert more prospects into clients.
The presenter, Liz Jamieson, is a Washington Small Business Development Center Certified Business Advisor. Liz owned her own website design and development firm and has extensive experience coaching entrepreneurs in online marketing, business planning, and business development. See more about Liz at wsbdc.org/ellensburg/. This training is offered as part of the partnership between the Washington Small Business Development Centers and the Kittitas County Chamber of Commerce.